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Welcome to Running With Quills, your online newsletter designed to keep you up to date with what your favorite authors (that would be us) are doing throughout the year. Here you will find the release dates of our new books and get information about our backlists. We'll preview our cover art here long before the books hit the stores and we'll keep you informed about works-in-progress and special projects. You'll also receive advance notice of signings and appearances. From time to time we'll give you a peek at our worlds, tell you what we're reading, and introduce you to some new authors.

Thursday, August 02, 2007

Bookseller of the Year!

Morning everyone. I'm still a week away from finishing my book, so my very, very, VERY good friend, Linda Keller, is filling in. She was recently honored by RWA, so I thought the timing was perfect.

Linda and I go way back. Long before I'd ever told anyone that I wanted to be published, we met at the first local writers conference in our area. I can't remember the exact year (although Linda might) but we were immediate friends, and over the years, we've shared so much that I could muse on it for hours.


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She's the best of friends, but she's also a fabulous Barnes and Noble community relations manager. Linda does some of the greatest book signing events around, and she's the bookfair coordinator for my and Dianne Castell's June event, which usually hosts over 50 authors.
But that's only a very small part of all that she does to support the writing community.

And so I give you... LINDA KELLER!

Good morning, everyone!

Thank you, Lori, for inviting me to blog.

Saturday, July 14th in Dallas, I was honored to receive Romance Writers of America's 2007 Steffie Walker Bookseller of the Year Award at their national conference. The award is given based on letters of nomination from the organization's 9500-plus membership. To say I was humbled and thrilled is an understatement.

I've always been a reader and my mother set an excellent example. We were always in the library and I remember the days Mom received her box of books from Doubleday Book Club. Nothing was done at home except meals. As long as there were unread books, we dedicated every precious minute to being lost in the pages. Whether Mickey Mouse or the Grimm Brothers' classics, Frank Yerby or Phyllis Whitney, at that time, in that moment, it was all about the book.

I joined Romance Writers of America in 1990. In 2000, I began my bookselling career. I'm in a position to honor the memories of those who delight us, warm our hearts, set our pulses to racing, and our tears to flowing with words from their hearts. I have the opportunity to encourage new readers and a responsibility to do my share in helping the careers of those who thrill and delight us today.

I've seen both sides of the bookshelf. Through RWA, I'm well aware of the artist and craftsperson in the writer. The wellspring of creativity welling up in that tiny secret place is priceless and goes beyond entertaining. It's the permission, the final nod of approval, we give to authors to join us in the midst of our own hopes and dreams.

Standing Saturday before 1800 fellow readers and several hundred published authors, I realized every book I'd ever read, every author who puts pen to paper, and every person who lovingly holds a book in his or her hand, grants permission for the story to encircle them like a close friend. We open a book and let the world fall at our feet. In that moment, it's all about the book.

So... as a bookseller, I want to know:

What does your favorite bookseller do that you like?
What doesn’t she/he do?

What was your favorite booksigning and why?
What do you think makes a booksigning successful? More fun? More appealing?
Other than a must-see author, what would entice to stop by a booksigning?

Linda

www.authormba.com

30 Comments:

Anonymous Kay said...

Linda! So good to see you blogging with the Quills. And you SO deserved the award. Ladies, I tell you, Linda is the BEST! She knows how to take care of her authors. ;)

Congratulations again on your award and I can't wait to see you!

love,
Kay

7:18 AM  
Anonymous Anonymous said...

Hi Linda - I've lost track of how many years ago we met, but it's been a pleasure to know you. Thanks for always being such a strong supporter of romance;-)

Becky
BeckyBarker.com

7:27 AM  
Anonymous Tammy said...

Hello, and congrats on the award!

You asked a few questions I'd like to try and answer.

What does your favorite bookseller do that you like?
What doesn’t she/he do?

I don't have a fave bookseller, when I was old enough to start going ot the store by myself I was almost put off by the bookseller actually. She was rude and abrupt. I've seen her several times since then she's still that way and yet she's now store manager. And by the way, I no longer shop at that book store (A major chain by the way becuase of her and the people shes hired).
And to make things really confusing I worked for her myself for about 3 years, i figured it was simple my memories that were coloring my opinion of her, but it wasn't. Due to a family member's health and the fact that I'd had enough of her attitude, etc. I quit after about 3 years.

What was your favorite booksigning and why?
What do you think makes a booksigning successful? More fun? More appealing?
Other than a must-see author, what would entice to stop by a booksigning?

When I worked for the major bookstore I was in charge of the signings. I had to practically pull teeth to get the manager to agree to do them. She hated it. I enjoyed and the people I spoke with that attended enjoyed meeting the authors, as well as learning what they had new coming out, what they were working on, etc.

7:32 AM  
Blogger Janice Maynard said...

Hey, Linda - I wanted so badly to be in Dallas to see you accept your award, but it wasn't in the cards this year! I'm so happy you won!

I've done a few single author signings, but I much prefer those like you host at your store where there are a bunch of romance authors together.

I've been to some BIG signings that included all genres, and even those were kind of weird. It's definitely the way to go to sign with other romance buddies!

I'd write more, but I am babysitting today. I'll try to pop back in later.

Sincerely,
Janice

7:39 AM  
Blogger Tee said...

Hi Linda! An award well deserved!
Congrats,

Tee

7:48 AM  
Blogger Lori Foster said...

Janice, I agree. I always love doing signings with you. LOL. And when Charles comes along and he and Allen can "hang out," it's even better.
I love the RAD event that Linda always hosts - Reader Appreciation Day. It's fab, and lots of great authors together. Loads of fun!

Happy Friday all,

Lori

8:00 AM  
Blogger Jayne Ann Krentz said...

Welcome to RWQ, Linda, and congratulations on your award. Obviously the magic ingredient that can make a signing successful is a bookseller-event coordinator like you; someone who knows how to combine enthusiasm and excitement with excellent organizational skills.

On behalf of romance writers everywhere, I thank you for all that you've done for our genre.

--Jayne

8:42 AM  
Blogger Donna MacMeans said...

Hi Linda!

Again congratulations on your award. Your acceptance speech brought tears to my eyes. Obviously, a lover of romance --

As for booksignings - My book doesn't come out till October so I don't have much experience on the signing side of the table. However, when I'm the adoring fan - I like it when the author gives a talk before the signing. I guess that's a bit self-serving as I was always hoping to catch that magic nugget of knowledge that would turn my manuscript into something publishable (smile).

Congrats again!

8:49 AM  
Blogger Pia said...

Hi Linda,

Congratulations of your award.

I have several favorite bookstores and a few favorite booksellers as well, I go everywhere to buy my books that finally I also became a volunteer for the Friends of the Library, I must say that I do love reading and I also like to be surrounded by books.

Linda, what is your bookstore called and where is it located?

Thank you.
Pia

8:55 AM  
Blogger Darla said...

What a wonderful career, and congrats on your award, its very obvious that you care just from reading what you and others wrote. I love Barnes & Noble, but the closest one to me is an hour away in Topeka KS. You may think I'm crazy but I love the feel and the smell of the Barnes & Noble here, it makes me feel at home, like I can just pull up a chair and stay as long as I want...even 4 hours like my son loves to tease me about. I've never been to a signing, would love to but have never had the chance. The B&N in Topeka and the Hastings we have here in Emporia dosen't do many if any signings. The book manager of Hastings would but its hard to get someone to come to such a small town.

10:04 AM  
Blogger Elizabeth Guest said...

Linda, welcome to the blog! And congratulations on your award.

Two of our favorite kinds of people here at RWQ: readers and booksellers. When they're both the same person it really makes it special for everyone.

Our favorite B&N bookseller/CR person here in Fort Wayne, Indiana recently moved to California, so we're all missing her.

Again, congratulations!
Elizabeth G.

10:33 AM  
Blogger Lori Foster said...

Though Linda's on Blogger, she said she couldn't post, so I'm cutting and pasting her comment in here for her. Lori

From Linda:

Thank you, Ladies! It's hard to consider this "work" when it's so much fun:)Tammy, I'm sorry your experience isn't more satisfactory. One thing I always try to stress in speaking with authors is the reality of each store having it's own unique personality. That is dictated not only by the personnel, but also the store's customer base. People are what people are, and sometimes we have to live with that. My situation is special and I recognize the fact that I have an advantage - RWA member and bookseller.
Having said that, there are several things an author can attempt with the bookstore. Keep in mind these are from personal experience and I use them shamelessly in my Barnes & Noble. My teachers enjoy meeting authors. I invite them to my signings and several of my authors agree to be resources for teachers. Another opportunity is my fiction writing workshops. I've been doing them monthly for 7 years and call on my author friends as presenters. That's one more piece of visibility for the author and added value for the customer and the store.
From a writing standpoint, I agree with Donna. I love to hear authors speak about *how* they succeeded. We all know there isn't a golden handshake (sorry to those who thought there was :), but knowing everyone struggles, but can succeed is what keeps a lot of us going.
Pia, I'm at the Barnes & Noble at the Streets of West Chester, in West Chester, Ohio. It's my third store and I love it!
Kudos, Ladies for giving me a great genre to promote!
Linda

10:35 AM  
Anonymous Jules Bennett said...

Linda, BIG congrats on the much deserved award. You're the best!

As for signings, I'm just thrilled to pieces to be on the "other side" of the table now. I feel like I've accomplished a huge hurdle by making it to the seated side:)

I have to say, I've never been disappointed in a signing at your store. You work so hard at making readers and authors feel welcome and your love of the genre really shows.

Thanks for being so supportive!

Jules

10:50 AM  
Blogger elizabeth said...

Hi Linda,

Congratulations on your award! It's booksellers like you who make both authors and book readers smile.

To me, that is what is important about a book signing. Smiles. Readers are a warm group. Good signings make room and time for that.

10:51 AM  
Blogger Judy F said...

Congrats Linda. You so deserve the award. I love to come to booksignings at your store. It used to take me awhile to work up my courage to talk to the authors but now that I am an old pro, not so much. LOL'

I love the Rad signings at your store and of course the June event. But my favorite was when I first met Lori at Media play.

1:56 PM  
Anonymous patricia sargeant said...

Hearty congratulations again, Linda. I'm so happy, thrilled and excited for you. You're very, very deserving of this recognition.

Regarding your question, what does your favorite bookseller do that you like, I love it when I can discuss books with booksellers. It distresses me when I ask to pre-order a book and the bookseller looks at me as though I have three heads.

Linda, I loved seeing you in Dallas and look forward to seeing you again soon. Best! Patricia

3:13 PM  
Blogger Marcia James said...

Hi, Linda! {{waving from Columbus}} I loved your speech at RWA national!

You asked some questions, so I thought I'd offer my two cents. ;-)

What does your favorite bookseller do that you like?

My favorite bookseller is you (not kissing up, I swear!) because you really work hard for small-press-published authors, when getting their books for signings can be such a struggle.

What doesn’t she/he do?

My frustration with some of the booksellers I've met in Columbus is their seeming lack of understanding about how well romance sells. And, even when they understand that romance is a big-seller, some of them are still resistant to having romance authors sign at their stores.

What was your favorite booksigning and why?

My favorite two booksignings so far have been the one at Lori and Dianne's Reader & Writer event and the one held at the Romantic Times convention. At the both booksignings, the readers were incredibly fun and enthusiastic.

What do you think makes a booksigning successful? More fun? More appealing?

I enjoy the multi-author booksignings -- meeting other authors' fans, chatting up readers, catching up with other authors.

Other than a must-see author, what would entice to stop by a booksigning?

I would go to hear an author speak or answer questions. And I've been to booksignings where the author presented a short workshop on some writing craft topic.

Have a great weekend!
-- Marcia ;-)

3:19 PM  
Blogger Jean said...

Sad to say I have not made it to a book signing yet. I almost made one last year but got the date wrong. They always seem to happen when I'm working. One day I make it to a signing. I hope a lot of authors will be attending.

Congratulations on your award.

3:34 PM  
Blogger Stella said...

Hi Linda: First, we need to clone you!
Many congratulations on your fabulous award--you must have been so excited.
On booksignings. I find what works best is to have an opportunity for the writer to interact with the readers. A little presentation followed by an invitation to ask questions is good. Whatever happens, a happy, welcoming atmosphere makes everyone feel good.

Cheers, Stella

6:12 PM  
Blogger Lori Foster said...

Judy F, I will always remember that one weird signing I did and you were the only reader there! LOL. I think we chatted for 2 hours.

Marcia, thank you for mentioning my and Dianne's event! We LOVE the signing.

For anyone who hasn't been to RAD, its' spectacular. Loads of fun. Any time Linda Keller calls an event a "Reader Appreciation Day," you better believe the readers are going to feel appreciated! LOL

Hugs to all!

Lori

4:11 AM  
Blogger Lori Foster said...

Stella, I like to talk a bit before a signing too, but I also LOVE the way one store gets the names of ALL the readers and puts them on a sticky note in the front of the book.
That way, I don't have to look so stupid when I see someone for the umpteenth time, and I still can't remember her name. :-/
I always feel like such a dunce!

It helps so much to have the name right there.

Lori

4:12 AM  
Blogger Lori Foster said...

Linda - and some others - are having problems with blogger not letting them in. I don't know why, but I'm sorry she can't post back.
Stupid blogger!

Some people are saying that the verification code isn't even coming up for them to sign in.
Isn't that so weird?

Anyway, thanks everyone for the great comments, and thanks to Linda for the guest blog!

Lori

4:13 AM  
Blogger Linda Keller said...

Ha! It's my work computer that doesn't play well with others!! Now that I'm home on ye ole trusty laptop, I can respond to the verification code!!

Education is the key to getting *people* - not just booksellers - to understanding romance. In a day and age when competition and the market change as much from technology as from content, the focus needs to reflect numbers. Who can argue with 53% of mass market share? Those zeros on the rightside of the commas mean something!

Signings can be just as scary for a store manager who hasn't done very many, as for a new author. A lot of hand-holding :) To comment to Patricia regarding her three heads...I'm going to devulge a deep, dark, secret...out of 10 authors calling a store to preorder their book, 9 of them will be romance authors. Do you know why? Because romance authors are marketing-savvy and they "get it". I can't remember the last time a non-romance genre author called asking to preorder their book. And I get all those calls. Now, having said that, I do get calls from authors who have gone the self-publish and other nontraditional publishing routes. But here again, it's a knowledge thing.

Bounce over to www.authormba.com and check out some of my blogs on bookselling/booksigning/etc.

Please remember, though. No matter how many readers love you...how many editors you submit to...how many people love your work...how many people reject your work...for you, as an author, it has to be about the book. For every author and for every reader, it will always be about the book.

Linda

9:42 AM  
Anonymous Anonymous said...

Hi Linda!! Congratulations on your RWA Bokseller of the Year Award - a well deserved honor! I wish I could have congratulated you in person. I sure do miss seeing you since I moved from Ohio to Florida!

Thanks bunches for all you do to promote the romance genre. :-)

Cheers~~
Catherine Mann
www.catherinemann.com

10:03 AM  
Blogger Kay Lockner said...

Congratulations again, Linda! You are so incredibly deserving of this honor, sweetie. The things you do to promote the genre and to support authors at every point in their careers is nothing short of extraordinary.

Whenever I'm at one of your signings, I'm always impressed at the way you handle so many details, large AND small. You get hard-to-find books, set up gorgeous display tables that allow customers to browse books from new authors (or new to them) without feeling pressured, and are always there with a smile and that joyful energy of yours to make sure everyone has a good time. You're a tribute to booksellers everywhere!

Hugs,
Kay

1:21 PM  
Blogger karende said...

I think it’s those blasted cookies that interfere with getting into blogger. I had a problem once signing in to one of my online pay sites, and the techie at the other end of the phone said to just delete all the cookies. Yikes! I ended up having to call every single one of my bank/utilities/credit card etc sites to have them reset my accounts so I could log in! Once those cookies recognize a computer, they don’t want to play with another one.

As for signings, I’ve never been to a formal one. Lectures and readings by authors, yes, but no signing involved. I’ve had quite a few books personalized for me by the writers, but they were people I knew, and they weren’t done at a signing. Just from what I’ve seen and heard, I think having plenty of books on hand [and I like the sticky note idea] would be imperative. Also, if it were to my taste, it would be more tea party-ish, having something to nibble and drink helps with the comfort level, IME. More than a single author would be good. But since I’m not now in a location where any signings are apt to take place, and it’s highly unlikely I ever will be, it’s all rather moot.

karibear

3:10 PM  
Anonymous Anonymous said...

Linda,

Congrats on your award, it was presented to one of the nicest people I've ever meet. To bad I'll never be able to enjoy your signings at West Chester, but do to a bad situation with the District Manager I'll never shop in a Barnes & Noble again.

5:29 AM  
Blogger susan andersen said...

Linda, I'm sorry this is so late--I was out of town. Congratulations on The bookseller of the year award!! Very cool.

I love multi-author signings where we have time to talk a bit to the readers who show up. This is such a solitary profession and it's always so nice to make that connection with the people reading our books.

11:29 PM  
Anonymous Ranurgis said...

I've only been to 3 signings here in my city: 2 Canadian authors, one writing about peculiarly Canadian expressions and a retired history professor publishing his first historical novel. I seemed to be one of the very few people there to encourage the authors and buy their books.

The other was Diana Gabaldon. Hers was held in the small auditorium of our old central library. She did a reading and then signed books on the stage. Hers was definitely the best organized of the three and the venue could have been much larger to accommodate all those who wanted to see her. I'm not sure if the university uses her books in some courses or if it was because she has attended the Fergus Annual Scottish Festival several times but the turnout was great. It was just after the release of "The Fiery Cross". I was surprised to hear that she celebrated the arrival of her latest "Outlander" book "Snow and Ashes" (not sure of the title) in Germany. I don't know if it was a translation already, simultaneously with the launch of the English title in the U.S. etc. or if it was the English title which was launched there as well.

I think overall, there are very few signings planned here. Claire Delacroix and Kelley Armstrong, who lives about an hour from here, were both here for signings and people with reader cards, which I have, should have gotten e-mails for these events. However, I didn't.

The only other two signings I've gone to were ones to which I specifically traveled for over an hour. Both were well-attended but I don't know what, specifically was done to make them so. Both were for the same author.

As for our sales staffs, I can only say that they have very little knowledge about romances. They will try to help you find specific books but don't ask them to help find something similar if that book is not available.

And used book stores are run mostly by men. They don't seem to know much about romances. I rarely see anyone browsing through the romance section the way I do. Go in, get the book you want, and get out; that seems to be the motto for most of the buyers.

Congratulations on your award, Linda. We could really use some people like you on this side of the border.

9:53 PM  
Anonymous Ranurgis said...

P.S. My father used to get the Doubleday Book Club when we first got to Canada. I have most of them now and can still remember his Yerby, Whitney, Costain, Shellaberger and other books. In fact, I still have most of them.

9:57 PM  

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